Everyone wants to make their job easier. Automated digital marketing tools, web development tools and search engine optimization kits can turn an arduous process into a trivial task.

Content Tools

Grammarly

www.grammarly.com

Site quality is important — both for search engine optimization and for user readability. Grammarly double checks your work (or the work of your writers) to ensure that everything is grammatically correct and clear.

Search Engine Optimization

Microsoft’s SEO Toolkit

www.microsoft.com/web/seo

Microsoft has released a search engine optimization kit for Bing, Google and Yahoo. This free kit will review your website for changes that you can make for an easy SEO boost.

Wordtracker

www.wordtracker.com

A keyword suggestion and exploration tool, Wordtracker offers a free trial for 7-days and a subscription service after that.

Site Analysis Tools

Google Webmaster Tools

www.google.com/webmasters/tools/

With keyword optimization, demographic tracking, site health analysis and ad integration, Google’s Webmaster Tools are the one kit that you absolutely need. Google Webmaster Tools gives you unique insights into how Google sees your website.

Social Networking Tools

Buffer

www.buffer.com

Buffer is a simple scheduling application for Twitter, Facebook, LinkedIn and other social media platforms. It makes it easy for you to manage your accounts with a clean and easy-to-use interface.

Hootsuite

www.hootsuite.com

An all-in-one social media management tool, Hootsuite includes the ability to manage multiple platforms, schedule messages and tweets, analyze your social media traffic and even track mentions of your branding.

Sometimes it’s less about the tools you use and how you use them. While the above digital marketing tool will certainly make your life easier, they’re virtually useless without a complete understanding of modern marketing and SEO techniques.

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